Digital Marketing

Magento vs. Shopify: Which Is Right for Your Business?

When initiating an eCommerce business, most online business owners get stuck with one question in the start. Whether they should choose Magento or Shopify as their website platform? Before diving deep into details, let’s pen down some brief points about both platforms.

  • Shopify is a fully-hosted platform with a wide range of features, fixed prices, and a reputation for user-friendliness. 
  • On the other hand, Magento allows you to choose between Commerce and Open Source, both of which are acclaimed for their extensive feature sets and customizability.

Let’s do a feature comparison of E-commerce development services offered by Magento and Shopify.

Magento: 

  1.  Whether you’re running a medium scale business or a large corporation, reputed Magento eCommerce Development Company has a wide selection of functionality to match your specific needs. The following are some of its outstanding features:

Primary Features:Shopping carts, collections, checkout modules, product pages, and built-in features are just a few of Magento’s basic features.

Inventory management: You can develop and sell an endless number of products. However, because it’s self-hosted, you can notice a drop in performance if you add too many things.

Discount codes and coupons: You may provide consumers with discount codes and coupon codes.

Multilingual capability: It comes with multilingual support as a standard feature to assist you in reaching out to clients worldwide.

Blogging: Shopify has a simple to use blogging feature.The marketing and promotion package includes sitemaps, social network integration, SEO tags, customizable headers, metadata, URL keys, and other features.

  1. Shopify:

It has basic capabilities that aren’t as complex as Magento’s but adequate for a startup or small business. Here are a few highlights:

Primary features: include shopping carts, product pages, collections, checkout modules, and so on, just like Magento. However, if you want more sophisticated functions, you may need to install an extension.

Inventory management: Shopify makes adding an infinite number of items simple. Shopify shines in this area since it interacts directly with a drop shipping inventory app.

Discount codes and coupons: If you use Shopify’s basic subscription, you won’t be able to use discount codes or coupons.

Multilingual support: It does not provide direct multilingual support; you must install an app and link it with your shop. You may also hire a developer to create a bespoke code for you.

Blogging: Shopify has a simple to use blogging feature.The marketing and promotion package includes sitemaps, social network integration, SEO tags, customizable headers, metadata, URL keys, and other features.

Take Away:

If you have budget on a comparatively large scale, we suggest you then only to choose Magento. If you are a small business owner, and handle things pretty much on your own or house a small team we recommend choosing Shopify.


Though Magento comes with its own set of benefits it requires expertise for managing and maintaining the website with help of Magento Developers. In case of Shopify, you have access to their customer support team to help you through any technical issue.

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