Top 5 Ways To Promote Your Business Through Custom Lanyards

Custom lanyards are a great way to promote your business. Your logo and name can be unique and eye-catching by combining different colors, styles, and sizes. There are many different types of custom lanyards available. So, it is very easy to find one that suits your needs and budget.

What Is A Custom Lanyard?

Custom lanyards are becoming more and more popular. They are one of the best ways to personalize any outfit. Lanyards are an excellent choice whether you are looking for a new style or just need a new option. They can be used to hold important documents or medals. They can also simply be used as a lovely addition to your outfit. 

Any outfit will look great with a lanyard, whether you want something unique or not.

Benefits Of Custom Lanyards

Custom lanyards are helpful in several ways. Some of them include – 

  • Means to promote your company and its message.
  • Distinction between different people or groups.
  • Convenience purposes, like holding your keys or phone, or as a leash for pets.
  • As promotional items during events, such as concerts and sports games.
  • You can also use them as a means of identification. 

They are valuable items that everyone needs and uses, so they are very effective in promoting your company.

Promote Business With Custom Lanyards

Here are five ways to promote your business with custom lanyards

  • Branding

Branding is vital for any business, but it’s especially crucial in the case of lanyards. Here’s how companies use lanyards for branding purposes – 

  • These items are usually worn by employees, who can then share their company’s message with clients. 
  • Lanyard designs are typically seen on the chest or around an individual’s neck. 
  • Keep your logo or design visible enough for people to see it easily. For this purpose, you’ll want to consider different design options and colors so everyone can see what you offer.
  • Identity

Lanyards are a great way to identify your employees and group members. Here’s how they are useful for this purpose – 

  • If you own a business specializing in car repairs, you can give each employee a lanyard. They will have their name on them. You can easily identify your people this way. 
  • Clients can easily identify them when they come into the office or shop. 
  • You can easily identify all of your employees if you have more than one location.
  • Similarly, if there’s a group event coming up—like an upcoming fundraising walk—you could print custom lanyards with everyone’s name on them. People can easily tell who is part of the team.
  •  The same goes for corporate meeting. Printing custom lanyards for attendees will ensure everyone feels welcome. They can recognize each other at events such as these (and it helps avoid confusion!).
  • Promote a message

When you use custom lanyards, you can promote a message that is important to your business. There are many different messages that people want their businesses to spread. Some examples of these include:

  • Protecting the environment
  • Helping others
  • Treating customers well.

If your company wants to promote one of these messages, then you can use custom lanyards for this purpose. Here’s some examples – 

  • One example of how this is done is by creating lanyards with catchy slogans. You can put slogans on them like “Go Green” or “Caring for Others Is Caring for Ourselves.”/
  • These types of slogans are often found on environmentally friendly products or t-shirts. It is due to their popularity in recent years.
  • They speak directly towards your client without much effort on your part (and even if it does take some effort). 
  • Everyone else will see what the message means by wearing one around your neck. They will see something important to you, making them feel closer to you.
  • Convenience

Custom lanyards are convenient as a way to promote your business. Because – 

  •  Not only do they make you look professional, but they are also easy to carry and can hold everything from keys and phones to pens. 
  • You can carry everything from business cards and name tags to coupons and gift cards on custom lanyards.
  • They’re easy to attach around your neck or attach around a purse strap for easy access when needed.
  • Custom lanyards with the company logo make it easy for customers and clients alike to find out more about your company. 
  • They can know more about you without having to ask anyone else questions. That saves time by avoiding questions about who works at that particular location. Because they’ll already know who they need before entering through those doors!


Custom lanyards are very effective for the promotion of your business. There are a variety of ways to do this. But, the best way to find out is to ask your customers. Custom lanyards will do most of the job of promotion for you. You just need to get feedback and improvise.

Related Articles

Back to top button