People often regard plagiarism in the virtual space as copied content. Multiple websites on the internet use scraped content. It implies that the content present in those websites is taken from other popular websites. It is direct plagiarism, but in many cases, the scraped websites are not detected quickly.

Therefore, the plagiarized websites start to rank on search engines due to the popular content. The websites from where the content is stolen suffer from dilution of organic traffic. It happens because search engines often treat duplicate content in a way that sometimes leads to the removal of the main website that created the content from the results page.

Search engines never show the same results in response to a search query. It implies that if a site’s content gets copied in multiple places, then the search engine will choose to feature only one result among similar copies. The multiple versions confuse the search engine.

It can be a problematic issue for website owners if several sites scrape their content. Hence, website owners have to frequently update the content on their site and use an online plagiarism checker to find copied content within the website and the internet.

Website optimization remains incomplete if there is copied content on the website. It is vital to address plagiarism present in the website as the same content is not ranked by search engines. Optimization is also ranking-oriented. Plagiarism creates copies of the same content, and this affects SEO ranking. Hence, it is advisable to avoid plagiarism at all costs.

A detailed discussion of the effect of plagiarism on optimization is there through the following points:

  1. Result generation by search engines

Search engine results are there before someone when a person enters a search query. There are numerous services and products found online. The E-commerce industry is increasing, and more people invest time and money in running virtual business platforms.

However, the online arena is already getting overcrowded with competitors. It is not possible to get featured on the results page by simply setting up a website.

The SEO content checker helps in creating meaningful and optimized content for a website. The SEO checker provides factual data on the website’s performance and helps build the web site’s content on search–oriented keywords. By applying the suggestive actions shown by an SEO checker, one can bring the website to the forefront of the search results page.

  1. The source of plagiarism

Plagiarism can be internal or external. It implies that web-page within a website can get duplicated. The internal duplication of pages creates the same content pages that are not featured by the search engines.

On the other hand, deliberately using copied content can lower the search ranking. It often happens because the originator of the content can flag the website for plagiarized content. It refers to losing trust and authority in the virtual field impacts its growth on the internet.

Leaving plagiarized content on the website thwarts the optimizing actions taken for achieving a better rank. It happens because plagiarized sites can get flagged, and the search engines also do not feature sites with copied content. Hence, to safeguard the website from all forms of plagiarism, it is wise to scan the website with a plagiarism scanner.

The scan result will help in ascertaining the types of plagiarism present on the website. After reviewing the plagiarism report, users can take suitable actions to remove plagiarism from the website.

  1. The brunt of copyright lawsuits

A severe consequence that affects an online venture is a copyright violation. People who unintentionally or deliberately use content created by others without any permission can land themselves in a copyright lawsuit.

Plagiarism is not legally punishable, but copyright violation is a legal offense. A well-designed website that gets fully optimized for traffic generation might require a shutdown due to a copyright infringement lawsuit.

Copyright infringement occurs when the copied content present in a website is taken from a source that is protected by copyright laws. Hence, to avoid legal hassles, it is prudent to optimize websites with an SEO content checker to formulating unique content.

  1. The unethical nature of plagiarism

Plagiarism is not a legal offense, but plagiarism in the online platform is unethical. An online brand aims to build trust and base its work on authenticity. Plagiarism goes against this primary aim. The presence of scraped matter affects the ranking as well as organic traffic. People look for trustable websites and sites with plagiarized content that are not authentic.


An SEO content checker is beneficial for ascertaining the value of the content in the virtual field. It is vital to avoid duplicate content to ensure a high ranking by search engines, which will increase the reach of the content. Hence, the use of an SEO checker helps in curating unique website content.